3 Story ideas + Outlinesfeatured

How Yoga taught me how to breathe and changed the way I run and eat This story is more lifestyle oriented. I wanted to share how much change I felt after doing only 1 month of yoga regularly. It was more than physical change. Outline:  Why/how I started doing yoga + my activity level What happened Read more


10 headlines I would totally write for Spoonfeatured

Why I started buying in bulk and why you should too How yoga changed the way I run and eat 10 Struggles when cooking for one person Cooking and food classes to take for the foodies in Ann Arbor Non-typical activities for the Ann Arbor foodies Why you should cook at home more The essential tools for Read more


Why I started buying in bulk and why you should toofeatured

I got introduced to buying bulk by a friend who is a loyal member at the People’s Food Co-op in Ann Arbor. The People’s Food Co-op is a member owned grocery store along with a cafe that serves fresh coffee, pastries, salads and hot food every day. They stock local, natural and organic options in every Read more


Time to grow your own foodfeatured

“Food is the best when made with fresh and in-season vegetables and crops”, this is something I hear my grandmother say all the time. She went through the cultural revolution in China during the late 60s and was a part of the “Down to the Countryside movement” where she farmed and ate her own harvest. Read more


To online comment section, I vote yesfeatured

I hereby argue against the motion “Online comment section does more harm than good” Firstly, I believe that the online comment section engages the readers and enhances two-way communication that develops a community. We have moved passed the Mass age when information is only monological – one direction- to dialogical communication – two way communication Read more


Summer 2014 was when I found out about MyFab5, a mobile application (now also has website) that allows users to rank their best 5 restaurants or eateries for each category of food. They have focused on using Instagram to develop their community by having Community Leaders to select and re-posting best food pictures people took at restaurants that allow others to easily search for food on Instagram through using their location specific hashtag. For example, an Ann Arbor user would post a picture with the hashtag #BestFoodAnnArbor, whereas a Boston user would post a picture with the hashtag #BestFoodBoston.

I started following @Kellycatcooks when she became one of the three MyFab5 Community Leaders to be updated on the Ann Arbor food scene. I was really happy to get the opportunity to interview her  (although only via email since Thanksgiving is such a busy time of the year for everybody) and learn about how she used Instagram to develop a community.

Our conversation went like this: 

Me: What is your full name?

Kelly: Kelly Armstrong

Me: Where is your hometown:

Kelly: Metro Detroit

Me: How long have you posted on Instagram?

Kelly: Close to 2 years 

Me: What are your passions?

Kelly: Food, Coffee, Health, Cooking and Dining out

Me: How were you selected as a Community Leader?

Kelly: I believe it was because I posted my restaurant meals in the Ann Arbor area, and gave good descriptions of my photos of the meals, so they started featuring my posts

Me: What did you do when you were the Community Leader?

Kelly: I chose photos that people submitted of food they ate in restaurants in the Ann Arbor area, and posted them for @bestfoodannarbor, which is MyFab5’s account for this area. I’d describe the dish and where they ate, and invite people to comment.

Me: How did you use Instagram to develop the community for local food enthusiasts?

Kelly: By posting my meals at home and out in restaurants, I hope to attract people with similar interests in food to be inspired. It also helps me to work on my photography skills and keeps me motivated to eat well knowing people will see it.

Me: Why do you follow a paleo diet?

Kelly: I found out I was very gluten intolerant with celiac disease about 5 years ago and gave up gluten, which help a lot. Then I discovered the paleo diet and cut way back on the grains and felt even better.  I’m always refining my diet based on what I learn and how I feel.

What I loved most about Kelly’s pictures was that her meals almost never repeats and she come up so many variations to substitute the carbs out for the same amount of satisfaction.


Unfortunately, I was not able to go home and ask these questions to my grandmother, I know that she would have loved to tell me these stories. However, I was really happy that Ray was willing to share some of his childhood memories and personal stories over really delicious Thanksgiving dinner that his wife has prepared. Ray is a MBA student who I have developed a deeper friendship with over the semester while working on a project together.

Whole interview

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